Patrick is Director of Search at Branded3, a Leeds based full service digital agency specialising in search engine optimisation and social media marketing as well as building and designing websites and applications. Blogstorm is the UK’s largest blog discussing internet marketing and search engine optimisation news & strategies. A full time SEO consultant since 2002 Patrick has developed the natural search strategies of some of the worlds largest brands. A regular speaker at conferences and occasional writer at E-Consultancy Patrick has been quoted in publications such as the BBC News, The Times, Guardian, TechCrunch, Mashable, Search Engine Journal, Search Engine Land, Ars Technica, ZD Net, CNet News.com, Information Week, The Inquirer, Web Pro News, CNBC, and Wired.

Patrick is also a regular speaker at SEO conferences including the SEOmoz Seminars, SMX Advanced, A4U Expo and Think Visibility.

Alexander Beck is a partner of the company e-dialog KG in Vienna, Austria. As a Google-certified AdWords professional and analytics authorised consultant, he specialises in search, web analysis and conversion optimisation. He is the author of ‘Google AdWords,’ the first standard reference on the subject, and runs the blog that accompanies the book at www.adwords-buch.info. Alexander advises companies in all German-speaking countries. Previously he worked at Primus-Online, the Internet subsidiary of the Metro Group. Alexander also holds lectures and seminars on the subject of online marketing. .

As managing partner of TRG – The Reach Group, Christoph leads the consulting team and is personally in charge of strategy development for clients. In collaboration with his team, he works on innovative online marketing concepts for well-known publishers, TV channels, shopping portals and social communities. Before TRG was founded, Christoph worked at RTL Newmedia, AOL Germany and Axel Springer AG, where he gained extensive experience in product management, online marketing and consulting, plus an excellent knowledge of different structures. TRG – The Reach Group has successfully advised a wide variety of clients in the area of search engine optimisation (SEO). In particular, emphasis is given to applying brand strategies to online offerings while driving long-term positioning. This applies not only to search results but also the perception of users and target groups.

Niels is a European expert in search engine optimisation (SEO) and online strategy. He holds talks in various locations from Rimini to Stockholm, appearing at conferences, universities and before management teams at large corporations. Since 1994, Niels has held top positions in the European Communications and Internet sector at companies such as Media Markt, Saturn, AutoScout24 - Scout 24, Affilinet - United Internet, and Google. In February 2010 he founded, together with Marcus Tandler, Tandler.Doerje.Partner, an SEO and online strategy company. His areas of expertise are SEO for universal search, content licensing, affiliate marketing and online strategy.  The company mostly develops its own Internet projects. In addition, Niels is CEO of HolidayInsider AG, where he is in charge of the strategic development of Germany's first holiday accommodations portal and receives constant support from his fellow board directors Dr. Ulrich Eckert and Michael Frischkorn, the technology brains behind holidayinsider.com. He is a member of the advisory board of TrustYou GmbH Munich (technology company for ratings), iCompetence Hamburg (tracking and web analysis consulting), gov2you Athens (e-government solutions company) and the Bavarian Academy for Advertising and Marketing in Munich for the online marketing course.

Saša Ebach ist geschäftsführender Gesellschafter der VIPEX Organic Link Marketing GmbH aus Köln. Seit 2001 ist er in den Bereichen Webentwicklung und Suchmaschinenoptimierung selbständig tätig. Seit 2007 beschäftigt er sich ausschließlich mit einer Frage: Was bewegt andere Menschen dazu, freiwillig einen Link auf eine Website zu setzen? Im Jahr 2009 gründete er die erste reine Linkaufbau-Agentur Deutschlands.

Heute bildet er Linkbuilding-Teams aus und koordiniert große Linkaufbau-Kampagnen für nationale und internationale Unternehmen, die versuchen in umkämpften Märkten langfristig unanfechtbare Top-Position bei Google zu erreichen.

Jens Fauldrath established and currently leads the in-house SEO team of Deutsche Telekom AG. He is responsible for SEO for the t-online.de portal, the download portals Gamesload.de, Musicload.de, Softwareload.de and Videoload.de as well as the information providers wetter.info, fussball.de, 3min.de and tvister.de. In addition to conceptual and operational SEO projects, his team develops their own SEO tools for the entire Telekom group. Jens studied information and knowledge management at the Darmstadt University of Applied Sciences, where he is currently a lecturer on search engine optimisation. In addition, he runs his own blog ‘Inhouse SEO.’

Dr. Mario Fischer teaches and conducts research at the Wuerzburg-Schweinfurt University of Applied Sciences in the Computer Science and Information Technology departments. He provides consulting via the tms Institute in Nuremberg to large and SME companies in many sectors on all matters related to e-commerce, in particular SEO, SEA, usability and conversion optimisation. He founded the software company tms development GmbH in 1995. Mario is a member of numerous expert committees (the expert advisory committee on search engine optimisation of the BVDW, among others) and has become known through his field lectures, seminars, conferences and publications. His last book, ‘Website Boosting,’ was also published in Spain and India and has remained at the top of the industry’s bestseller list for years. With over 20,000 copies sold, it is probably one of the most-purchased books in the Web industry. The accompanying blog can be found at www.website-boosting.de/blog. Mario was chosen SEO of the year in 2009.
Since 2010 he has been the publisher and editor-in-chief of the bimonthly magazine Website Boosting.

Vanessa Fox, called a “cyberspace visionary” by Seattle Business Monthly, is an expert in understanding customer acquisition from organic search. She shares her perspective on how this impacts marketing and user experience and how all business silos (including developers and marketers) can work together towards greater search visibility at ninebyblue.com. She’s also an entrepreneur-in-residence with Ignition Partners, Contributing Editor at Search Engine Land, and host of the weekly podcast Office Hours. She previously created Google’s Webmaster Central, which provides both tools and community to help website owners improve their sites to gain more customers from search and was instrumental in the sitemaps.org alliance of Google, Yahoo!, and Microsoft Live Search. She was named one of Seattle’s 2008 top 25 innovators and entrepreneurs. Her book, „Marketing in the Age of Google“, provides a blueprint for incorporating search strategy into organizations of all levels.

Bastian Grimm is founder and CEO of Grimm Digital. Starting his online career back in 2001 and having a background in software development, nowadays he works as online marketing consultant with a strong focus on organic search engine optimization. With his company, Grimm specializes in SEO strategy consulting, trainings and workshops, website assessments as well as large scale link building campaigns for national and international clients. Also, Grimm is a permanent guest on conferences around the world where he often speaks on a broad range of marketing related topics; especially focusing on everything technical and architectural related as well as link building.

Prior to running his own company, Bastian set up and trained in-house SEO teams for companies like Fox Mobile Group (now: Jesta Digital; running brands like Jamba, Jamster, Bitbop and iLove) and oversaw their international SEO activities in 25+ countries. Bastian blogs regularly on StateOfSearch.com (where he is mainly live-covering search marketing conferences) - and sometimes on his personal blog over at bastian-grimm.com (which is mostly in German).

Asif Hassan works as a Senior SEO Manager for MSN EMEA managing 350 channels across 20 markets in Europe, Middle East, and Africa. He has been involved in SEO Industry since 1998. Prior to joining MSN, Asif was the Head of SEO at Avenue A Razorfish UK, and also worked at Avenue A Razorfish US as a senior SEO specialist and Director of Digital Marketing at Elliance, where he was responsible for managing SEO strategy for leading brands. Asif holds a BSBA from University of Nebraska, Lincoln in Business and Information Technology.

Dixon Jones is the Marketing Director of Majestic12 LTD (t/a Majestic-SEO), owners of a web based technology used by the world’s leading SEOs to analyze how web pages on the internet connect between domains. It is the largest database of it’s kind that can be analyzed publicly in this way, with well over a trillion back links indexed.

Dixon Jones is also a founding director of an Internet Marketing company and has a decade of experience marketing online, primarily above the line, building Receptional up from a start-up in my front room to a reasonable size. From near the start I did this with David to build a team of 15 Internet Marketing Consultants last time I counted and little sign of a slow down. The office has now become so tight that the landlord has agreed to build a considerable extension that would more than double our floor space. I don’t think he wants us to leave.

With an eye for the big picture and a history in increasing online visibility for some of the largest brands on the internet, Laura has focused on integrated Search and Social strategy for Fortune 500 & 1000, agencies, startups and small biz for over 10 years. Laura is a marketing consultant based in the Silicon Valley, and held previous roles that include Partner in the search acquisition consultancy Nine By Blue, and Technical Marketing Director for Yahoo Media. Laura’s web development background lends a unique technical balance to her perspective on internet marketing, bridging gaps between marketing and development teams in order to provide an integrative, comprehensive solution to online visibility.

On the side, Laura mountainbikes, snowboards and follows the revolutionary technological innovations in biologically–embedded interfaces (such as Brain-Computer Interfaces (BCI)) that will change the face of marketing communication in the near future. Laura is a speaker at several marketing conferences, a member of the World Future Society, and an advisor to various online endeavors.

Jos Meijerhof has been working in different positions at Google since 2006. Notably, in Dublin he was responsible for search quality and webmaster communication for the Dutch market. He also worked at Google Analytics Support for the Dutch market. In 2008 Jos moved to Google Germany GmbH from his position as eCommerce Project Manager. His key responsibility was conversion optimisation projects as a member of the sales operations team and web usability experts. Jos completed two Master’s degrees at the University of Groningen.

Martin Missfeldt (born in 1968) specialises in the communication of cultural content for specific target groups. The Berlin artist studied fine art at the Berlin University of the Arts under Georg Baselitz from 1988–1995. In 1996, together with four other artists, he founded mib GmbH, which went on to produce numerous digital information systems for the arts and culture. He has been running his own company, DUPLICON, since 2002. Most of his clients come from a German cultural background.
‘Optimisation of images for digital media’ was a key subject from the start. Since 2007, Martin has been optimising images for search engines, in particular for Google Image Search. As one of the leading German experts in the area of SEO images, he runs the tagSeoBlog, gives lectures at selected conferences and provides consulting services in image SEO.

André Morys (born in 1974) founded the Web Arts AG consulting firm and digital added-value agency in 1996. Since then, Web Arts has grown to 35 employees and handles a lead and retail volume of €2.8 billion. As such, Web Arts counts among the leading providers of e-commerce and conversion optimisation.

Clients include B2C retailers such as Baur, Schwab and frontlineshop as well as B2B providers such as Printus, Sage or Sparkassen-Leasing, for whom Web Arts has helped to increase the conversion rate by more than double. André’s blogs and reports at www.konversionskraft.de are consulted by both the professional and mass media.

Since 2004, he has also been a lecturer in usability and user-centred design at the Giessen-Friedberg University of Applied Sciences and holds lectures at trade fairs and congresses on e-commerce and conversion optimisation. In 2009, André was named one of the best employers in Germany by the University of St Gallen as part of the Top Job initiative. In 2010, Web Arts AG was named by Lothar Spaeth one of the most innovative companies in Germany as part of the Top 100 initiative.

Gillian Muessig is the President and Co-Founder of SEOmoz, providers of the world's most popular Search Marketing applications. SEOmoz.org serves a community of 300,000 search marketers around the world. The SEOmoz blog is read by 50,000 SEOs each month. Known as SEOmom throughout the industry, Gillian has provided keynotes and sessions for conferences and seminars, including: SMX, A4UExpo, International Search Conference, OMS, IMC Stockholm, TiE, Champion Group, World Brand Congress, Miva Merchant, Affiliate Convention, PubCon, and others.

Gillian'sr radio program, CEO Coach, airs on Mondays at 10AM PST, covering entrepreneurial issues from funding and finance to staffing, marketing, pricing models, and brand development. She serves on the Board of Advisors for search marketing companies in four continents. In 2011, Gillian looks forward to serving on the WBJ 40 Under 40 selection committee.

Tim Ringel is CEO and co-founder of the performance marketing agency metapeople, based in Germany, where he is responsible for sales, customer relationship management and international cooperation. While still enrolled in East Asian studies in 1999, he founded the metapeople agency together with Marco Ciachera. In 2004, the subsidiary metaapes GmbH was founded, with a focus on affiliate marketing. The international offices metapeople Ltd. UK in London, Hong Kong, Zurich and San Francisco were established i2005, 2006, 2008 and 2009.
Tim is Chairman of the SEMPO German Chapter and an active member in leading task forces of the BVDW (German Association for the Digital Economy).

Philipp von Stülpnagel was in charge of the development of the search engine marketing business unit and the founding of the SEO agency SUMO GmbH as an independent corporation in 2002. Since then he has been Managing Director and co-owner of SUMO. Within the management, he is responsible for sales via partnerships, investor relations and cooperation projects. Since 2005 he has been leader of the search engine marketing task force of the BVDW and in this role played an important part in the development of a certificate for serious search engine marketing. As an academically trained economist, he regularly holds technical lectures on search engine optimisation and in the past has spoken at Search Engine Strategies, the Internet World Congress and the German Multimedia Congress, among others. Since 2007 he has also been a lecturer on search engine optimisation at Dialog Akademie dda.

Marcus Tandler, also known as ‘Mediadonis,’ is Managing Director and Partner at Tandler.Doerje.Partner. His key focus is search engine optimisation for the search engine Google, helping a wide range of companies and well-known brands to improve their rankings within the Google guidelines. He is also a consultant for different companies, assisting them in establishing in-house SEO competences. This year he became the first German to win the Outstanding Personal Contribution to Affiliate Marketing Award at CJU Europe in London. Before going into business for himself, he worked at JobScout24 for three years as Senior Manager of online marketing and was responsible for the entire online marketing unit of the company. Prior to that he established the new media department at the renowned Munich media agency alleswirdgut and remained at the head of the department for two years.

Marcus has a Master’s degree from the University of Augsburg and a degree in media and marketing business administration from the Bavarian Academy for Advertising and Marketing in Munich. He is a lecturer at the Erding University of Applied Management and the Bavarian Academy for Advertising and Marketing.

Uwe Tippmann, 31, is a long-standing expert in the search industry. His fascination with search entries and results has already led him to develop several SEO and keyword tools.

As co-founder of the ABAKUS forum, Uwe has been involved with search engine optimisation on a daily basis for more than six years. He has held the position of second Managing Director of ABAKAUS Internet Marketing since the beginning of March 2009. With over ten years’ experience in the IT and Internet industries, Uwe is one of the principal thought leaders of the German SEO community.

Evert Veldhuijzen began working in the Internet industry in 1992, while still studying law in Groningen, the Netherlands. In 1999, while working for the German tour operator FTI in Italy, he founded the Italian company MLW Services, which specialised in establishing Internet presence for travel companies. In 2001 he moved to Berlin, along with the company. MLW Services then became Veroworx. While Veroworx’s key area was in website creation, Evert himself began to specialise more and more in online marketing. In 2002 he managed search engine marketing campaigns for Italian and German clients, not only with Google, but also AltaVista.

As of 2007, Evert worked as interim e-commerce manager for an international tour operator as well as for various international clients of a performance marketing agency. At the beginning of 2008, the Dutch online marketing agency Onetomarket approached him to set up a German office, where he has been Marketing Director since its inception. Since 1999, Onetomarket has supported many companies in reaching their business objectives, including Deutsche Telekom, KLM, Conrad and Amsterdam Airport Schiphol. At the present time, Onetomarket employs 62 professionals and has offices in Arnheim, Barcelona, Berlin and Madrid.

Alan Webb is Managing Director of ABAKUS Internet Marketing GmbH and a member of the SEM task force of the BVDW. He is one of the most prominent search engine experts in Germany with his many years of experience in search engine optimisation. He regularly gives lectures at a number of local and international special events such as Search Engine Strategies (SES) in Hamburg and London.

As SEO expert and ‘first mover’ in the industry, Alan has an excellent reputation and solid references (Bertelsmann Group and Scout24 Holding, among others) and is known for reliability and investment security through his long-term experience as well as safe and successful white hat SEO.

ABAKUS Internet Marketing operates one of the major SEO forums in Germany with over 27,000 members.